LES FONDEMENTS DE L’INTELLIGENCE ÉCONOMIQUE : RÉSEAUX & JEU D’INFLUENCE

Authors

  • Guy Massé Maître de Conférence à l’Université de Poitiers, Faculté de Sciences Économiques
  • Christian Marcon Maître de Conférences à l’Université de Poitiers, Équipe Intelligence Économique, CEREGE/ICOMTEC
  • Nicolas Moinet Maître de Conférences à l’Université de Poitiers, Équipe Intelligence Économique, CEREGE/ICOMTEC

Keywords:

Influence, Network, Competitive intelligence, Complexity

Abstract

In a context of spreading information and much interaction between mixed actors of economic life, intelligent players face disorder of life through the creation of a flexible and sharing values community. The community offers an extended capacity to build the future all together. Such strategic areas choose quite frequently a network shape and act in a paradigm of influence. This article focuses on the question of influence inside networks that are considered as instruments of governance by the players. We are making progress from a game theory to a theory of players in three stages. At first, we are drawing up a typology of four types of networks that are generally observed. Then, we analyse precisely each of theses types from an influence point of view according to six main criteria. The last part lays down the grounding of a theory of influential players.

Published

2023-01-06

How to Cite

Guy Massé, Christian Marcon, & Nicolas Moinet. (2023). LES FONDEMENTS DE L’INTELLIGENCE ÉCONOMIQUE : RÉSEAUX & JEU D’INFLUENCE. COMMUNICATION & MANAGEMENT, (3). Retrieved from https://journaleska.com/index.php/cm/article/view/7925

Issue

Section

Articles