WHAT DO WE LEARN ABOUT CEOS’ BEHAVIOUR THROUGH NEUROFINANCE?

Résumé

In financial literature, numerous papers aim to explain the behaviours or performances of entrepreneurs and CEOs. Since the emergence of neurosciences, researchers no longer have to to examine entrepreneurship through psychological traits or behavioural biases. Recent advances in neurofinance shed light on the core characteristics and decision-making processes of the entrepreneur’s brain. The purpose of this paper is to provide the reader with a review on the most prominent studies about CEOs and entrepreneurs on two particular aspects: the predisposition to choose entrepreneurship and the entrepreneur’s neural decision-making process.